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NASD NOTICE TO MEMBERS 99-12:
BEST EXECUTION IN THE WORST OF TIMES

Recent NASDAQ high trade and share volume as well as competitive pressures to provide swift executions, have placed added burdens on firms that execute customer orders. In an effort to simply get the trade done, particularly during volatile markets, some firms have provided poor execution. The typical defense is that the choice was between a poor fill or none. The regulators and the public are not sympathetic and have essentially espoused the old saying: a lack of planning on your part does not necessitate an emergency on mine.

We recently reported on the NASD Notice to Members 99-11, which warned member firms to inform investors of the increased risks associated with trading during turbulent market conditions, especially when those members offer online services. NASD Notice to Members 99-12 (NTM) provides guidance as to the factors Market Makers should consider in evaluating whether modifications to their order execution algorithms or procedures during turbulent market conditions are consistent with the best execution of customer orders.

Smooth Sailing

Wholesale and Integrated firms often utilize their own automated order execution systems for smaller customer orders of 3,000 shares or less. These systems typically execute orders on a first-in-first-out basis (FIFO) and afford priced orders priority on a price/time basis. Further, such executions must comport with the SEC’s limit order display rule and the NASD’s limit order protection rule. Similarly, firms that direct order flow have a best execution obligation to conduct regular and rigorous review of the quality of executions of orders sent to correspondent Market Makers.

Batten Down the Hatches

During extreme market conditions, where there are large order imbalances and/or significant price volatility, many firms implement procedures that are designed to preserve the continuous execution of customers’ orders while also lessening the exposure of the firm to extraordinary market risk.

Some Responses

Switch from an automated order execution mode to a manual execution mode in which orders are generally routed through SelectNet to execute against another Market Maker, passing on those prices to the customer.

Provide partial executions up to a certain size and, if applicable, place the remainder of the order in a queue that is then processed on a FIFO basis.

Reduce the size guarantee on individual stocks or groups of stocks (i.e., Internet stocks) on a going-forward basis, irrespective of market conditions at any given time.

GETTING SHIPSHAPE

NASD Regulation believes firms should consider the following five guidelines when evaluating whether their order execution algorithms or procedures are appropriate during turbulent market conditions. Nothing in the guidelines is intended to restrict firms from revising their execution algorithms for reasons unrelated to market turbulence.

The treatment of customer orders under any order execution algorithm or procedure must remain fair, consistent, and reasonable
  • Disclose to your order entry firms (and customers if applicable) the differences in your order execution algorithm or procedures during volatile markets and explain the conditions that activate such procedures.
  • CAREFUL! Disclosure of alternative procedures that are unfair or inconsistent with the firm’s best execution obligations would neither correct the deficiencies with such procedures nor absolve the firm of potential best execution violations.

  • Modifications to order execution algorithms or procedures designed to respond to turbulent market conditions may be implemented only when warranted by market conditions.
  • CAREFUL! Unwarranted and excessive activation of modified procedures could raise best execution concerns. Be prepared to substantiate and document the reasons for such activation.

  • "[b]roker-dealers therefore need to take steps to prevent their operational systems from being overwhelmed by periodic spikes in systems message traffic due to high volume. In particular, broker-dealers should not merely have sufficient systems capacity to handle average-to-heavy loads."Securities and Exchange Commission (SEC) Staff Legal Bulletin No. 8 (September 8, 1998) http://www.sec.gov/rules/othern/slbmr8.htm
  • CAREFUL! You must maintain enough internal systems capacity to operate properly when trading volume is high but not unprecedented. Frequent activation of modified order execution algorithms or procedures because a firm has failed to maintain adequate system capacity to handle exceptional loads may raise best execution concerns.

  • NASD Rule 2320(d) provides that "[f]ailure to maintain or adequately staff an over-the-counter order room or other department assigned to execute customers’ orders cannot be considered justification for executing away from the best available market . . . ."
  • CAREFUL! You will likely have the burden of proving the facts and circumstances justifying your actions, when such decisions result in lesser quality executions. Such concerns will probably arise whenever volatile markets force firms to engage in manual executions.

Questions or comments concerning NTM 99-12 should be directed to the Legal Section of NASD Regulation’s Market Regulation Department, at (301) 590-6410.


Definitions

wholesale firms: principally execute orders routed to them from other firms.

integrated firms: large retail business that also engage in market making and other activities.





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